Summary: In episode we discuss how to move beyond complicated business strategies and business book templates, into a simpler, effective strategy plan that produces results.  

In this episode you will learn: 

  • Why some CEOs publish fluff, platitudes, and buzzwords in the place of truly good strategy. 
  • Good strategy planning deals with the most important challenges and opportunities faced by an organisation.
  • Bad strategy avoids tough issues, is unrealistic, and driven by magical thinking, laziness, or lack of know how.
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